About Us

Amaannat was born from a place of love, creativity, and quiet determination. As a woman and a mother of two little ones, I wanted to create more than products; I wanted to create pieces that hold meaning. What began as a personal passion grew into a vision to offer apparel and lifestyle pieces that feel effortless, timeless, and deeply connected to the lives they become part of.

From apparel to phone cases, laptop sleeves, and more to come, each piece is designed to bring comfort, inspiration, and quiet sophistication into the everyday. These aren’t just objects, they’re companions to your moments, your memories, your journey

 

How We Create

Each product is made to order, ensuring that nothing is rushed and everything is intentional. We begin with premium blank garments and lifestyle pieces, crafted with care in trusted facilities around the world. Once selected, they’re brought to life with designs created with love, meaning, and meticulous attention to detail, finished here in the USA with precision and artistry. This balance of global craftsmanship and thoughtful finishing ensures that every piece feels both elevated and enduring

 

A Personal Note

Amaannat is the story of late nights, quiet hours, and a mother’s hope to build something meaningful while raising her children. It is fueled by resilience, carried by love, and woven with the belief that beauty can live in simplicity. Each design carries a part of that story, a reminder that even in life’s busiest seasons there is room for grace, intention, and art.

 

Our Promise

Minimalism, elegance, and versatility remain at the heart of Amaannat. Each product is meant to be lived with, to grow with you, to inspire you, to become more than just something you own. It is made to be a quiet constant on your journey, crafted with care so it feels timeless in your hands.